EGUIDE:
Customers' shopping habits were changing long before the coronavirus pandemic accelerated the e-commerce boom. In this 18-page buyer's guide, Computer Weekly looks at the tech innovations retailers are using to adapt and better serve customers.
EZINE:
In this week's Computer Weekly, on the 50th anniversary of the Moon landings we look at the influence Apollo 11 had on modern hardware and software. Our latest buyer's guide examines data protection. And we find out how retailers with physical stores are using technology to respond to the rise of online shopping. Read the issue now.
PODCAST:
Tune in to this exclusive podcast with Martin Gill from Forrester Research to get a four-step guide to developing an agile commerce strategy that will enable your company to swiftly adapt to changing customer demands and new technology.
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER:
This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results.
WHITE PAPER:
While retailers are heeding the daily drumbeat of pundits on the importance of focusing on the customer experience, a gap remains between what retailers are delivering and what shoppers expect.
WHITE PAPER:
IBM surveyed more than 30,000 consumers in the United States, Canada, United Kingdom, Brazil, India and China for this report on shopping preferences. Read this report to learn why technology makes consumers smarter, more connected and more certain about what they want.
WHITE PAPER:
IP networks and applications help with all-around responsiveness and removing uncertainty from the supply chain. Read this white paper to find out how your organization can benefit from this type of technology
EVENT:
In this week's Computer Weekly, we talk to department store John Lewis about working with tech startups to improve its multichannel retail strategy. As PC sales slump, we hear from companies moving to non-Windows devices. And the final part of our buyer's guide to data management looks at the benefits of predictive analytics.
WHITE PAPER:
This brief infographic takes a by-the-numbers look at omnichannel shopping trends, customer expectations, and the key opportunities that are emerging for retailers.